Management Team

Bill Nichols, President & Chief Executive Officer

Bill is an accomplished, results driven, global sales and marketing executive with experience in strategic marketing, operational leadership and new product initiatives in the highly competitive payment industry. 

Prior to joining AnywhereCommerce, he served as senior vice president of international market development and sales for First Data Corporation, and held several senior-level positions with VeriFone, including senior vice president and general manager for the Asia-Pacific region, and vice president and general manager for emerging markets.

He holds a Bachelor’s degree in Finance from California State University, Los Angeles; an MBA from the University of Southern California; and a Master of Science degree from its School of Engineering.  Bill is fluent in Spanish and Portuguese.

Other activities include serving on the Board of Directors for Junior Achievement of South Florida, an organization focused on expanding financial literacy to elementary and high school students. He has also served in a board advisory capacity to various start-ups.

Mitchell Cobrin, Founder & Chief Catalyst

Mitchell is a co-founder of AnywhereCommerce and serves to support the overall expansion of the organization. He has nearly 20 years of sales, marketing and high growth experience, with the last decade focused on the electronic and secure payment processing industry. Since the late 90’s, his entrepreneurial drive has seen him start up, incubate, grow, sell and consult for a variety of technology companies.

Prior to AnywhereCommerce, Mitchell held the position of VP Sales and Marketing Americas at Keystone Industries until 2000, when he began to pursue his own entrepreneurial objectives by starting MNC Publications (MNCP).  MNCP specialized in web marketing and data mining geared for SMBs. In 2005, Mitchell sold MNCP and began laying the groundwork for the company which ultimately became AnywhereCommerce.

Mitchell is a graduate of McGill University, where he majored in industrial relations and business management.  Mitchell has twice been nominated for the YE Entrepreneur of the Year Award.

Mark Diamond, VP Strategy

Mark has over 30 years of starting, building, advising, growing and selling companies. Mark is a co-founder of companies that have reached a cumulative public market capitalization of over $800 million. Mark’s portfolio includes such leading companies as Gage Applied Sciences, MVS Modular Vision Systems, and Eicon Technologies. Mark’s focus is on business development, product marketing, team building, and financial structuring. He also emphasizes forward thinking in order to see problems and opportunities before they are obvious. His role at AnywhereCommerce is in strategic financial planning as well as taking on special projects ranging from business development to investor relations. Mark is a graduate of the Harvard Business School, The Wharton School and Choate. Mark lives in Montreal, is married and has one child.

Natalie Giroux, Director of Intellectual Property

Natalie Giroux has over 22 years of experience in network traffic engineering and intellectual property strategy and management. She worked at Bell-Northern Research and Newbridge Networks, and held executive positions at Alcatel, Skypoint Capital and Gridpoint Systems. In these roles, she developed a unique combination of expertise in network traffic management, intellectual property management, startup mentoring and technology due diligence. Natalie is an inventor or co-inventor on 18 issued patents and pending publications. Natalie has authored and published two technical books. Natalie holds a Bachelor of Science in Mathematical Computer Science from Universite Laval, and a Master of Science in Computer Science from Universite Laval in Quebec City.

Natalie lives in Ottawa with her daughter. She enjoys playing the violin with small ensembles and is a long distance runner.